93% of Americans are metabolically + mentally unhealthy
Addicted, alone, diseased, depressed and craving community. The time is now for fitness leaders to step up and evolve the paradigm of fitness and what it means to be fit!
Fun as a Health Strategy....for Adults!
You're burned out as a trainer or you're feeling stuck in an unhealthy application of fitness.
You just want to HELP people!
We're here to help you:
Learn a new, more effective perception of fitness - it's based on longevity not ego.
Understand why nature is required for your client's health.
Turn on your creativity for adding fun movement into your programming.
Bring fun competition and support to the forefront to increase retention.
Follow YOUR joy and how you think people should be treated in the fitness and wellness environment.
Why We Need Play + Friction
in a Fast-Paced World
Through Professionally Led Fun-Fueled Sessions
We combat the mundane and purpose-less by giving men and women better health, meaning, and connection!
Loneliness + Social Isolation
Group games build teammates that become friends.
Exercise Dropout + Motivation Failure
Because it's FUN, people come back.
Sedentary Lifestyle (comfort crisis)
Each activity is tailored to ability so every BODY is included and can participate.
Lack of Novelty + Adventure
Stuck on screens, people think they're 'living', but let's be real, they're not. They're dying faster. We give them new, exciting, and simple inputs to relight their spark!
Chronic Stress + Burnout
Movement is the #1 way to move stress in the body and reignite healthy hormone pathways for better energy, sleep, focus, and creativity.
Fear + Intimidation around Fitness
Removing the 4 walls of a gym allows more people to enter sessions without feeling intimidated by grunts or stares. We 'hide' fitness in fun games!
Lack of Community Identity
Be part of a healthy community centered around FUN, acceptance, and love because laughter is contagious and we need more joy!
Irene
Client
Colleen's classes always make me smile! You don't realize you're working out until you're breathing heavy or muscles start to burn! My favorite games are ones that involve a tag component. As a former athlete, I love the competition! I always feel safe and seen in classes, thanks for making fitness enjoyable!
Get People Moving in fun ways
Get the FREE Coach Starter Kit now!
Learn how to build sessions that keep clients coming back!!
Because they're built first on FUN, then safe movement and injury prevention for every-day adults.
Attendees don't have to be active or a gym-goer. Quite the opposite, learn to design sessions to get people moving in healthier ways by meeting them where they are, without judgement.
Fill out the form below.
Once you hit the submit button, you'll be redirected to the PDF link to view or download!
Hey Coach, Instructor, or Trainer!
Check out our Play Intelligence workshop or the leadership adventure retreat for women!
Pricing & Packages
Signature Advisory Plans
Our Signature Advisory Plans are crafted for individuals and businesses seeking in-depth, expert financial care. Each plan blends personalized strategy, premium support, and proven tools to ensure your financial goals are achieved with confidence and clarity.
Starter Financial Plan
$149/hour
Budgeting & Expense Review
Financial Planning CRM
Email Support
Satisfaction Guarantee
Basic Investment Guidance
Growth Advisory Plan
$549/hour
Full Financial Assessment
Tax Optimization Guidance
Phone & Email Support
Satisfaction Guarantee
Retirement Planning Insights
Elite Wealth Plan
$349/hour
Dedicated Financial Advisor
Personalized Investment
Ongoing Strategy Calls
Free Monthly Reports
Executive Financial Lounge
Availability
SERVICE SCHEDULE
Mon
Financial Planning Workshop
11:00 am - 11:30 pm
Tue
Retirement Planning Workshop
12:00 am - 11:00 pm
Wed
Tax Optimization Session
8:00 am - 5:00 pm
Thu
Investment Guidance Session
1:00 am - 11:30 pm
Fri
Financial Strategy Workshop
8:00 am - 5:00 pm
Sat
Wealth Manage Consultation
1:00 pm - 3:30 pm
Sun
Debt Management Session
8:00 am - 5:00 pm
Mon
Tax Optimization Session
1:00 pm - 3:30 pm
Tue
Financial Planning Workshop
1:00 pm - 3:30 pm
Wed
Retirement Planning Workshop
2:30 pm - 5:00 pm
Thu
Financial Strategy Workshop
11:00 am - 11:30 pm
Fri
Investment Guidance Session
11:00 am - 11:30 pm
Sat
Debt Management Session
2:30 pm - 5:00 pm
Sun
Wealth Manage Consultation
7:00 pm - 10:00 pm
About Colleen Flaherty
Most trainers don't burn out because they run out of workouts.
They burn out because they're taught to coach exercises instead of people, to be Influencers, to look a certain way, that their schedule should be filled to the max with 1:1 clients to make the most money. They're not taught how to sustainably enjoy their passion of fitness and teaching fitness to others.
For more than 20 years, I've been creating movement experiences that clients don't want to leave. And I've never been burned out! I believe people don't change because of better instructions from their trainer, they change because of better environments.
That's why I created The Potential Paradigm™ and PLAYFiT: a new approach to coaching that helps trainers build joyful sessions, stronger communities, and businesses fueled by client retention instead of constant hustle.
Before developing PLAYFiT, I spent two decades coaching youth soccer, training hundreds of fitness clients, and co-creating a CrossFit and NSCA-accredited Pregnancy & Postpartum Strength Certification taught to more than 100 coaches around the world.
Today, I help movement professionals become Movement Leaders by designing coaching experiences that create confidence, belonging, and long-term behavior change, so clients keep coming back because of how they feel, not just what they achieve.
When I'm not coaching, you'll find me outside with my three cats, two dogs, and my fiancé, Waylon, probably turning everyday life into another excuse to play, laugh, and enjoy the moments!
meet our experts
Dedicated to your success.
Sofia Young
Public Relations Specialist
Jessica James
Brand Strategy Expert
Chloe May
Media Relations Manager
there’s more to offer
gift cards & vouchers
We provide a variety of personalized gift cards and discount vouchers to make your financial services experience even more rewarding. Whether you're gifting financial guidance to a loved one or providing value to a loyal client, our gift cards offer a thoughtful and meaningful way to empower others on their financial journey.
Discount Vouchers
Save on consulting services with our discount vouchers. They offer great savings on select financial packages, ensuring clients get expert advice without breaking the bank.
VIP Vouchers
Unlock exclusive benefits with our VIP vouchers. Enjoy priority access to premium financial services, personalized consultations, and tailored strategies to help you reach your goals faster.
24/7 Support
We provide continuous support for all your financial needs. Our dedicated team is always ready to assist, ensuring prompt and effective guidance whenever you need it.
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